FEBRUARY – March E-NEWS
This arrives with sincere apologies for late arrival. We hope computers and the mail system works infallibly here-on-in – enough said! This issue will be followed-up by a DAW Marketing and Tips issue before proof reading week. NB. The format of email addresses has been deliberately been interrupted to prevent spam. Links are all live – click on the address and it will take you to the document.
IMPORTANT ANNOUNCEMENT
Proof Reading Week runs 19 -23 March. An outline of the process is given below. A reminder and further details will arrive within the next two weeks.

Coombe Farm - Gerry Dudgeon - DAW Cover Competition Winner - see mock-up below
Additionally – please may we remind Members not to confuse the Dorset Visual Arts website with the one for Dorset Art Weeks. You cannot access your DAW entry on the DVA site. See Proof Reading item below which has an outline of the next steps and the dates when the DAW goes live.
Contents:
- WELCOME NEW MEMBERS
- CALL FOR: DVA / ExLAB – 3 x BURSARIES + 5 x DVA / DAW Residencies
- DAW MATTERS
- PROOF READING – essential reading
- DAW MARKETING TEAM + WORKING TOGETHER
- DAW Pull-out supplements + advertising offers
- SPECIAL DAW OFFERS TO ARTISTS incl: Photography + Digital Prints / Framing
- Walford Mill – Insight Dialogues
- Arts University College Lecture Series
- Julia’s House – Call for support
1 WELCOME TO ALL NEW MEMBERS
We are particularly sorry if you didn’t receive the last E-News – technology issues now resolved. Belatedly, please accept our warm welcome to the hundred or so new Members that have joined DVA over last three months. We know the catalyst to membership is participation in Dorset Art Weeks but, beyond this, we hope you will become involved with other activities being developed and greater interaction with other artists, designers and makers in Dorset.

Wrens in Trees - Tiffany Scull
2 CALL FOR:
DVA Bursaries – Call for Artists - This is an exclusive opportunity for 3 Members to undertake a research and development project. The bursaries – each worth £1500 – forms a discrete element of the current, ambitious Exploratory Laboratory Project. DVA is involved as member of the Big Picture Consortium. The funding comes from our ACE Grant Allocation. Closing date 12 March
Link for details: http://www.dorsetvisualarts.org/docs/DVA_:_ExLab_Bursaries1.pdf
DVA /DAW RESIDENCIES: Expressions of Interest are welcomed from ‘Emergent Artists interested in a special DAW residency opportunity in the Allsop Gallery at Bridport Arts Centre during Dorset Art Weeks. Click the link below for further information.
N.B. Our definition of ‘emergent’ is: artist, designers and makers currently studying or following an apprenticeship, or who have recently graduated – i.e. within the last two years – or who have set up a registered business.
Link: http://www.dorsetvisualarts.org/docs/DAW_Residency_Call_Letter.pdf

Silkscreen Monoprint - Emma C Tabor
3 DAW Matters
DAW 2012 = 330 Venues - 1000 Artists
On this fantastic scale, it is important that we work in as collaborative and coordinated way as possible to present a great event, attract even more visitors and encourage greater sales.
DAW Brochure Cover Competition
Thank you to all who entered.
Congratulations
Gerry Dudgeon’s graphite drawing ‘Combe Farm’ has been selected as the DAW 2012 brochure cover image from 80+ entries

The selection panel identified a further nine images which will make up a DAW Marketing Portfolio for use in other DAW marketing. These are illustrated throughout this document. The artists of these works are: Brendon Buesnel, Marzia Colonna, Hugh Dunford-Wood, Susan Fawthrop, Karina Gill, Jamie Hart, Tiffany Scull, Emma C Tabor, Maxine Walter

Sculpture in the Studio 4 - Marzia Colonna
4 DAW PROOF READING +MAPPING 19 – 23 March
Please read the NB and further outline below.
N.B. An additional E-News with the detail of when and how to follow the process will be sent within the next ten days.
Outline - For the purpose of proof reading, the Dorset Art Weeks website will go live between the 19 – 23 March only. This window is the only opportunity for you to check your entry. The end date cannot be extended.
Artists have already been contacted if basic information or images were missing from their on-line entry. Nothing has been amended. Text appears as it was entered.
The proof reading exercise is focused on spelling and punctuation. You will also be asked to check your location on the map. Proof reading week is not a license to change content. If any re-working of the entry or change of images is ordered a £25 re-design fee will be charged.
It is a good idea to get someone else to read your entry. It is well known that rarely is the author the best proof reader of their own work!
CORRECTIONS – If you find an typing or map error you will be asked to send notification to a dedicated corrections email address: corrections@ – then add the usual - dorsetvisualarts.org
Following proof reading week, the website will again go ‘dark’ whilst corrections, links and any other up-dates are completed.
The DAW website will go permanently live from the 16 April – 6 weeks ahead of DAW. This coincides with the date brochures and postcards will go out on the road with the distribution company.
Coincidental with proof reading week, Area Coordinators will receive an ‘uncorrected’ printed proof. This enables the ‘ computerless ‘ to check their entry and for anyone to check the colour balance of their image. This process also has a one-week turnaround. You will be notified about the management of this by your Area Coordinator.
Exhibitors stocks of brochures, banners and signs will be available from Area Coordinators four weeks ahead of the event. The precise local date and method of distribution will come from your Area Coordinator.
We anticipate artists’ stocks of postcards will be available to all from the 16 April – earlier if possible. The date and details for their use will be sent in the next E-News.

External Oblique Oak Root - Jamie Hart
5 DAW 2012 MARKETING TEAM + WORKING TOGETHER
DAW 2012 Marketing is already well underway. The information given here will be repeated, added to and included in a special Marketing E-News which will be sent out before Proof Reading Week. All useful documents associated with marketing will be linked as downloadable pdf files. It will include the DAW logos.
The DAW Marketing Team now has its own email address
EMail: marketing@ - then add the usual - dorsetvisualarts.org
Please use in all maters relevant to the tasks described below. Please enter the nature of the email in the subject box so it can be directed to the right person.
Rosie Staal - Leading on stories – all copy for print + press releases and editorial
Rosie’s Call for Stories - If you have one that fits and you are interested in telling it, or having it told, please email an introductory synopsis along with your contact details. If there are too many, Rosie will obviously have to apply a selection process; so please don’t spend hours on it at this stage. Follow the link below for tip on writing your own Press Releases.
Link: http://www.dorsetvisualarts.org/docs/Writing_a_Press_Story_for_DAW1.pdf
Tracey McGarrigan - Leading on Facebook and Twitter + miscellaneous web communications
Tracey’s Facebook and Twitter Campaign - If you are new to social networking or interested in making it work better for you – and us – follow the link below to Tracey’s Top Tips.
Links: http://www.dorsetvisualarts.org/docs/Facebook_tips1.pdf http://www.dorsetvisualarts.org/docs/Twitter_Tips1.pdf
Katherine Morgan - Listings + Web links + Events and marketing support
Free Listings - Katherine will follow up your suggestions.
Please Email the title and contact details of any publications that you know offer free listings to: marketing@dorsetvisualarts.org
WebLinks - Katherine will follow-up your suggested contacts at organisations and businesses likely to be willing to add a live web-link from their site ours.
Please send to: marketing@ – then add the usual – dorsetvisualarts.org
DVA office: Suzy Rushbrook + Jem Main
Planning and Coordinating DAW Marketing Stories + Events + Publicity + Promotional Exhibitions + Pull-Out Supplements
For other matters - Please remember that you have an Area Coordinator who is available to help with local questions and advice.

Scythe - Karina Gill
6 DAW Pull Out Supplements + ADVERTISING OFFERS TO DAW EXHIBITORS
We are producing two, special DAW pull-out supplements. One for the May / June issue of Evolver. The other for the May issue of Listed Magazine. This will be designed to promote the whole event and to make the most of any individual adverts artists submit independently – see Advertising Offers below. This idea was first undertaken by Somerset Art Weeks and worked very successfully.
Both magazines are offering discounted rates to DAW artists who wish to advertise in these supplements. For details of the preferential rates - See below:
Evolver is very widely distributed across the South West of England and is aimed at all with a wide ranging and cross arts interest. It’s very popular. Follow the link below to the Evolver offer
Link: http://www.dorsetvisualarts.org/docs/EVOLVER_AD_OFFER_-_20121.pdf
Listed is a lively ‘whats-on’ magazine with a particular focus on distribution across the Poole, Bournemouth, XChurch, Southampton and Portsmouth conurbations. Follow the link below to the Listed offer:
Link: http://www.dorsetvisualarts.org/docs/Listed_loves_Dorset_Arts_Week.pdf
Dorset Life - Whilst DAW will take an advertisement and editorial, no preferential rate for DVA Members has been forthcoming. To see Dorset Life prices, follow the link below to Dorset Life rates:
Link: http://www.dorsetvisualarts.org/docs/DORSET_LIFE_-_AD_OFFER_20121.pdf

The Artist's House - Hugh Dunford-Wood
7 DAW / DVA OFFERS TO ARTISTS SEE BELOW:
Photography + Digital Prints Offer - to all DVA / DAW Exhibitors
From Steve Payter, Image Arts - Steve is a fellow DVA Member – Follow the link below for details of his special offer to artists and photographers. Also for details of Image Art’s Open Weekend with free advice.
Link: http://www.dorsetvisualarts.org/docs/STEVE_PAYTER_-_OFFER.pdf
FRAMING OFFER
From RC ARTS – Follow this link for details of a special price for DAW exhibitors – hurry!
Link: http://www.dorsetvisualarts.org/docs/FRAMING_OFFER.pdf
BAYSIDE FESTIVAL – WEYMOUTH – OLYMPIC VILLAGE
A sizeable, mostly tented, commercial and entertainment area is being set-up at the time of the Olympics. If you are interested in taking a stand – individually or collaboratively – please read the attached document and contact Bayside directly. We think Bayside will negotiate on the prices advertised – not cheap! If you want to call us first we have a little informal information you might find useful to inform your thinking.
Link: http://www.dorsetvisualarts.org/docs/Weymouth_Bayside_Festival_Prospectus_08.12.11.pdf
FREE FRAMES 50 2ND HAND FRAMES
All wooden – almost all glazed – all have a modern, simple profile – most are plain – a few are black. Range of sizes – largest dimension is 45cms. Collection from Poole area. If interested:
EMail: email@ - then add - freedz.co.uk

Beside the Seaside - Maxine Walters
8 Walford Mill – Insight Dialogues
Insight – Craft Dialogues
As part of a series of discussions about craft, making and Walford Mill’s relationship with makers, a number of well-known Dorset–based craftspeople, will be inviting small audiences into their workshops for enjoyable, informal evenings to discuss the big issues ‘maker to maker’
Follow link for the Insight programme and contact details.
Link: http://www.dorsetvisualarts.org/docs/Create_Insight3.pdf
9 Lecture Series at AUCB
This is a reminder that DVA have a reserve allocation of tickets for each of the special Lecture Series Events at the Arts University College at Bournemouth. Each ticket is £5 to cover refreshments. Follow the link for the list of the remaining lectures in this academic year and the email address to book your place.
Link: http://www.dorsetvisualarts.org/docs/Research_Forum_Schedule_2011-12_DVA12.pdf
10 Call for support – Julia’s House Charity
As in previous year’s Julia’s House is again appealing to artists to donate a small %’age of their sales and commissions to Julia’s House. In return they will promote links to your particular DAW exhibition or event. Follow the link below to their poster communication.
Link: http://www.dorsetvisualarts.org/docs/Julias_House1.pdf

Winter Fields - Susan Fawthrop
FINALLY – DO remember to look out for the DAW marketing information follow-up pack coming out before Proof Reading Week
Follow Dorset Visual Arts on Facebook:
http://www.facebook.com/dorsetvisualarts
Follow Dorset Art Weeks on Twitter:
https://twitter.com/dorsetartweeks

Studio Slug - Brendan Buesnel
THE END